Diro&White fruit toothpaste series with natural fruit extracts for multi-effect care.
Review this collection for your wholesale or private label purchasing brief. Tell our factory team the product name, destination market, quantity per SKU and packaging requirements so we can confirm the options for your order.
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4 products in this series
Four fruit-flavoured items — watermelon, mixed fruit, cranberry and camellia coconut — including an anti-sensitivity position and a plaque position. Fruit flavours usually target buyers who want a milder taste than mint.
Markets and channels where fruit flavours appeal, including family and younger-adult segments.
This series currently lists 4 items. The worksheet below applies to whichever of them you select.
| Group | What it covers |
|---|---|
| Anti-sensitivity | A cranberry-flavoured sensitivity position |
| Fresh breath | A watermelon fresh-breath item |
| Plaque | A mixed-fruit plaque position |
| Multi-effect repair | A camellia coconut multi-effect item |
Tube. Fruit flavours plus sensitivity or plaque positioning means the pack carries two messages; agree which leads before artwork.
An item name alone does not tell you what will be on the pack. Work through the fields below for each item you select, and ask us to confirm the value of each one before production starts. Fields left as "to confirm" are exactly that: not yet fixed.
| Field | What to establish |
|---|---|
| Product reference | The exact item name from the product list above, plus our reference for it |
| Declared net content | The net content you want on the pack, to confirm per item |
| Fluoride status | Whether the item contains fluoride, and the declared level, to confirm per item |
| Flavour and paste appearance | The flavour profile and the paste colour you expect |
| Abrasive system | The abrasive used, if your market requires a value on the pack |
| Tube or bottle volume and cap | The container format, volume and closure you want across the range |
| Retail carton | Carton dimensions, board grade and barcode placement |
| Shipping carton | Cartons per shipping unit, packed dimensions and gross weight |
| Labelling language | The languages required for your market and the warnings that apply |
| Batch and date marking | The batch code and date format you need printed |
For the documents that accompany an order, see our quality control documentation guide. For the wider quoting process, start with how to compare quotation scope, and for the physical check before the container is sealed use the pre-shipment inspection checklist.
Flavour alone does not make a product a children’s product, and fluoride content and labelling drive that decision. If you want a kids’ range, start from the kids series and confirm those fields first.
That is an artwork decision with commercial consequences: leading with fruit positions it as a milder everyday product, leading with sensitivity or plaque positions it as a treatment item. Decide before the layout is drawn.
We make no such claim. The item is positioned for sensitivity by its brand, and cranberry is part of its flavour and naming. The formulation is described in the specification sheet.
The fruit items in this group are the alternatives to a mint profile. Ask for the flavour field of each and compare against the taste you want for your market.
Share your destination market, product selection, quantity and packaging brief with our factory team. Ask us to confirm options, MOQ and delivery terms for your order.
